The Benefits of EuRA Membership

We should all have a clear idea of how we market our services to attract clients, but sometimes there are more abstract marketing techniques that we haven’t considered. 

Being a part of a professional body is essential if we want to promote the idea of quality to our prospective clients.  EuRA is the professional body for relocation service providers across Europe and promotes a quality standard throughout its membership.  Through extensive, externally accredited training programmes, professional vetting, arbitration and disciplinary processes, the clients of EuRA members know that they are getting a service that is reaching the highest levels.

But this is not the only benefit of being part of the professional relocation body for Europe.  Over the next year, EuRA will continue working with the EU and the EARP (European Academy of Relocation Professionals) to strengthen the definitions of service provision within relocation.  This is an essential next step for the industry – to have globally recognised service delivery criteria and quality standards for those services delivered within the EU.  This will be the first programme of its kind anywhere in the world, and Europe will be the first administrative region to have a professional recognised designation for relocation service providers.  The purpose of this project is to ensure that EuRA members are recognised for providing the very highest levels of professionalism in the world. 

There are also of course, measurable benefits.  EuRA’s annual Directory of Members, is sent to over 8,500 HR and HRO’s each year and has become the source book for relocation providers.  Each member is listed both here and on our website, which has been designed to rank high in the search engines.  Our member entries are all tagged, such that they will be recognised according to keyword and rank higher than corresponding websites. 

EuRA’s training programme is the broadest and yet also the most country specific of any relocation programme in the world.  Want to know about conditions in the Frankfurt leasing market?  Only EuRA has the expertise, and flexibility to be able to offer externally accredited programmes at this level of specialism.  Through our globally unique three tier qualification (Certification of European Relocation Professionalism 1, 2 & 3) we are also able to recognise individual excellence in professionalism.  Non-members are able to attend some levels of the training but programmes are offered to members at cost price rates. 

EuRA offers Europe’s largest relocation conference and networking event.  Each Spring, 500 delegates converge on a different European city for the EuRA Conference.  In the ten years we have been hosting this event we have worked to make the conference the most relevant and cost effective networking solution available to the industry.  Through our training sponsorship and exhibition opportunities and our conference programme, we provide members with an invaluable business resource. 

The European Relocation Association is an essential organisation for the promotion of relocation services, but we go further; offering an invaluable platform for the customers of relocation companies and their clients, to make themselves known and to grow their business.  From furniture rental and household goods movers, to tax and immigration specialists through to serviced apartment providers, our Affiliate Membership Programme offers a direct link to the relocation industry and beyond. 

So, if you are looking to grow your business, improve your visibility and be part of the most dynamic force in European relocation, then don’t hesitate to get in touch.